Best SEO writing tools 2024

updated on
October 3, 2023
Terry Williams
Disclaimer: A few of the links you'll stumble upon here are my affiliate buddies. Meaning, if you decide to join their premium crew, I might get a little thank-you bonus – without any extra penny from your pocket! Just know, I only give shout-outs to tools and products I truly believe in and have used.

My top SEO writing tools

#1Product Recommendation
Surfer logo

Surfer SEO

An All-in-one platform for content research, writing and optimization
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#2Product Recommendation
Frase.io review

Surfer SEO

Revolutionizing SEO Writing
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#3Product Recommendation
Grammarly Logo

Grammarly

The industry standard for content quality
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#1Product Recommendation

Surfer logo

Surfer SEO

Pricing
Features
Accuracy
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Surfer SEO

Surfer SEO is a powerful cloud-based tool that helps website owners optimize their content for better search engine rankings.

Surfer SEO analyzes your website's content using natural language processing to identify opportunities to improve your on-page SEO. It provides actionable suggestions to optimize title tags, meta descriptions, headings, and body content. The software also lets you research competitors' top-ranking pages to learn what works.

Features

Some key features of Surfer SEO include an SEO content core to check pages against ranking factors, custom audits for comprehensive reports, and integrations with tools like Jasper, SEMrush, and WordPress. It offers user-friendly interfaces to make optimization easy.

Pros

  • User-friendly interface and optimization tools
  • SEO content core for checking ranking factors
  • Natural language processing for analyzing content
  • Integrations with popular tools

Cons

  • No free trials
  • Potentially expensive for small sites
  • Steep learning curve

#2Product Recommendation

Frase.io review

Surfer SEO

Pricing
Features
Accuracy
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Surfer SEO

Frase is an all-in-one content optimization platform designed to streamline and simplify SEO writing. With Frase, content creators can research target keywords, create content briefs, access AI writing tools, and optimize content - all through an intuitive interface.

Features

Key features of Frase include an AI writer, easy content brief creation, robust research tools to analyze search intent, a content scoring system, and a powerful SEO add-on for keyword data. Frase aims to help users quickly research, outline, write, and optimize high-quality content.

Pros

  • Intuitive interface makes optimization easy
  • Fast content brief creation from top search results
  • AI writer generates high-quality, human-sounding content

Cons

  • Expensive pricing for SEO add-on
  • Some users report buggy features

#3Product Recommendation

Grammarly Logo

Grammarly

Pricing
Features
Accuracy
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Grammarly

Grammarly is a popular writing assistant that provides real-time feedback to help users improve grammar, spelling, punctuation, and clarity in their English writing. It catches errors and suggests corrections across platforms like Microsoft Word, Gmail, Slack, and more.

Features

Key Grammarly features include communication assistance across platforms, correctness checking for grammar and spelling errors, tone suggestions to adjust writing style, full-sentence rewrites for clarity, custom style guides, and AI writing assistance.

Pros

  • Easy to understand and use
  • Free version catches grammar/spelling errors
  • Premium has plagiarism checker and style customization
  • Helps improve overall writing skills
  • Works across many platforms

Cons

  • Free version lacks style and context checks
  • Premium subscription can be costly
  • Marketing pushes users to upgrade
  • Not a full replacement for human editor

Other tools we found useful

Other platforms that are worth checking out

ChatGPT logo

ChatGPT

A Wizard for all your needs (and a good companion)
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jasper-ai-logo

Jasper.ai

Your Copilot in Crafting Captivating Copy
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Claude.ai logo

Claude.ai

Anthropic's Honest Hand in Conversational AI
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ChatGPT logo

ChatGPT

A Wizard for all your needs (and a good companion)

Features

Embark on the quest with ChatGPT and discover a treasure trove of features. The recent enchantment of voice and image capabilities not only breaks the silence between you and the bot but paints your interaction with a palette of imagination. The tool, with its ability to generate content ideas, rephrase the old into gold, and spin the Schema markup web, holds the keys to the kingdom of enhanced website visibility and user engagement. However, the base version is like a spell half-told with its limited data access, and the occasional hallucinations may lead you on a wild goose chase.

Pros

  • Engage in dialogues that echo the warmth and wit of human interaction.
  • Behold the magic molded from the advanced furnace of GPT.
  • Step into the realm where sign-up is a breeze, and the gates are open for all, without a toll.
  • Uncover hidden talents: from brand logo creation to composing the melody of the unseen.
  • Even the sage of tech, Bill Gates, heralds ChatGPT as a harbinger of a revolutionary tide.
  • The winds of change blow swiftly with ChatGPT, crowned as the fastest-growing app by a UBS analysis.

Cons

  • The spell falters when it comes to empathy and solving the riddles of problems.
  • A misstep into misunderstanding context may lead to a dance of inaccurate results.
  • The mirror of ChatGPT may reflect the biases of the world it learned from, a reminder of the mortal coil it's wrapped in.
jasper-ai-logo

Jasper.ai

Your Copilot in Crafting Captivating Copy

Features

Jasper.ai is like a box of endless magic tricks, each designed to enchant your target audience. Choose the tone that resonates with your brand’s soul, and watch Jasper.ai spin the narrative. Its alacrity in churning out new-release blog posts is akin to having a bard in your pocket, always ready to serenade the masses. The automation it brings to the table is not just a time-saver, but a gateway to a realm where each word is weighed in gold, yet effortlessly placed. The journey from the germ of an idea to a full-fledged, compelling narrative is now shorter and sweeter with Jasper.ai.

Pros

  • A plethora of writing tasks are simplified and beautified.
  • Choose the tone that strikes a chord with your brand.
  • A rave of 3,000 5-star reviews is a testament to its charm.
  • Notches up the effectiveness, reducing first draft time by a heartwarming 80%.
  • A notable increase in content downloads and a handsome 3.5x return on investment.
  • Makes new-release blog posts a joy, not a journey.

Cons

  • For some, the automation might feel a tad too detached, losing the personal touch.
  • The magic comes with a price tag, which might be a steep hill for small enterprises.
  • There might be a learning curve for those new to the digital quill.
Claude.ai logo

Claude.ai

Anthropic's Honest Hand in Conversational AI

Features

Claude.ai is like a Swiss Army knife in the digital wilderness, ready to tackle a range of conversational and text processing quests. Its magic lies in summarizing the verbose, searching the unseen, kindling creative writing sparks, answering the curious, and even decoding the code. Safety isn’t just a feature but a promise, as Claude.ai has weathered the storms of extensive red-teaming to ensure its outputs are a haven of reliability. With the power to process a staggering 75,000 words at once, Claude.ai can digest transcripts and reports, turning them into nuggets of insight. Uploading files or pasting content transports you to a realm where Claude summarizes, answers, and analyzes with finesse. And with the backing of tech giants like Google, Zoom, and Slack, Claude.ai is more than just a tool—it’s a trustworthy companion in your digital journey.

Pros

  • A virtuoso in handling long documents, with enhanced content generation and coding skills to boot.
  • The welcoming doors to upload up to five hefty files, each up to 10MB, makes it a haven for those drowning in data.
  • A fortress of AI safety, Claude.ai stands vigilant against harmful and malicious queries, ensuring a safe interaction every time.

Cons

  • Its services are like rare gems, currently available only to the denizens of the U.S. and U.K.
  • While it can dance with words, Claude.ai hasn’t learned the art of deciphering images, and its eyes don’t roam the vastness of internet search.

Frequently Asked Questions

What kinds of tasks can Claude.ai assist with?

Claude.ai is adept at a variety of conversational and text processing tasks such as summarizing information, facilitating search, engaging in creative and collaborative writing, answering queries, and coding. It’s a versatile tool designed to assist with writing tasks like generating summaries, memos, letters, stories, and more.

How does Claude.ai ensure AI safety?

Claude.ai has been meticulously designed with a strong emphasis on AI safety. It has undergone extensive red-teaming to improve its outputs and can handle harmful and malicious queries without producing any harmful output. This makes it a reliable and safe tool for interaction.

Can SurferSEO help with keyword research and optimization for my website?

Yes, SurferSEO is designed to assist with keyword research and optimization to enhance your website's SEO performance. It analyzes top-ranking pages in real-time and provides data-driven recommendations to optimize your content and improve its ranking on search engines.

Can I customize the tone and style of the content generated by Jasper.ai?

Absolutely! Jasper.ai provides the functionality to select your brand's tone of voice, aiding in the creation of marketing copy that resonates with your brand identity and engages your target audience effectively.

Does Grammarly have a content writing AI like Jasper.ai or Claude.ai?

While Grammarly is primarily known for its grammar checking and proofreading features, it also offers suggestions for style, tone, and clarity to help enhance your writing. However, as of the last update, it doesn't provide a comprehensive content generation AI like Jasper.ai or Claude.ai that can create extensive marketing copy or perform diverse writing tasks.

Conclusion

In the boundless realm of digital content creation, having the right set of tools is akin to possessing the magic keys to a treasure trove of creativity and efficiency. Through the lens of our exploration, ChatGPT, Jasper.ai, Claude.ai, and others emerge not just as mere tools, but as companions in our narrative journey. Each with its unique strengths, they embody the promise of AI – making the arduous delightful, the complex accessible, and the impossible attainable. Yet, like any worthy companion, they come with their quirks and limits. As we stride into a future where the pen may indeed be mightier with the aid of AI, choosing the right companion could very well be the narrative twist that leads to a tale of triumph in the digital domain. With an arsenal of features aimed at refining the art and science of SEO and content creation, these AI maestros await to play their part in your story. And while the curtain falls on our exploration, the stage is set for you to script the next chapter in your digital saga.

#1 Product Recommendation: Surfer SEO

An All-in-one platform for content research, writing and optimization
Surfer logo

Surfer SEO

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Features
Accuracy
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From The Author

Jacob Kettner

As co-founder of SerpFocus, I'm driven by a passion for helping businesses grow through strategic SEO. I started my digital marketing career at a boutique agency focused on local SEO for small businesses. Read my full bio.

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